What lottery winners taught me about money and happiness

A TED talk, a decade advising Camelot's winners, and what it means for the rest of us.

Nearly 500,000 views on TED.com

TED Talk, 2025 — “What It's Really Like to Win the Lottery”

About

A decade with lottery winners. Now helping others navigate sudden money

Matt Pitcher delivered his first TED talk in 2025, distilling twenty years of advising lottery winners — starting with Camelot, continuing today — into fifteen minutes that have reached nearly half a million viewers.

In 2017, he founded Altor Wealth, an independent financial advice firm advising more than 400 individuals. He now speaks on sudden money, the psychology of wealth, and the role of AI in financial advice.

20+

Years advising lottery winners

Nearly 500k

TED talk views

400+

Individuals advised

Speaking

Three talks. One adviser. Book below.

Keynote · 20–45 min

Sudden Money and Lottery Winners

What happens when ordinary people receive extraordinary wealth — and what the rest of us can learn from it.

Keynote · 20–45 min

The Psychology of Wealth

Why money doesn't change who we are, it amplifies it. The mental frameworks that matter.

Keynote · 20–45 min

AI and the Future of Financial Advice

How AI is reshaping financial services — and what it means for everyone with money in the market.

Enquire about speaking

Appearances

Appearances

  • JUN 2026

    Winchester Business Awards

    Keynote: "What Lottery Winners Know" — Winchester

  • MAY 2026

    Adviser 3.0

    "The Empathy Delusion" — Magazine London

  • FEB 2026

    NextWealth

    "The Future of AI in Financial Services" — The Royal Institution

  • FEB 2026

    SOTAN

    "New Blood: No Wrong Path" — Kings Place

  • NOV 2025

    PFS National Conference

    "Technology, AI, Team Structure, and Fee Models" — Excel Centre

View all appearances
Newsletter

What Lottery Winners Know

A fortnightly-ish dispatch on what lottery winners reveal about money, change, and human behaviour.

Matt is writing a book on the subject. Subscribe to follow along.

Subscribe on Substack

Free · Fortnightly · No spam